Roku Streaming Stick 4K vs Google TV Streamer 4K: which one should you buy?
Both stream in 4K with Dolby Vision and come with a voice remote. The Roku is a compact stick with a simple, neutral menu. The Google TV Streamer is a small box built around personalized recommendations and smart home control from your TV.
Quick verdict

Roku Streaming Stick 4K
Choose the Roku Streaming Stick 4K if you want the simplest menu, a compact stick hidden behind the TV and everything in the box.
See price on Amazon
Google TV Streamer 4K
Choose the Google TV Streamer if you want personalized recommendations for each person, lots of free channels and smart home control on the TV.
See price on AmazonSide-by-side comparison
| Feature | Roku Streaming Stick 4K | Google TV Streamer 4K |
|---|---|---|
| Format | Compact HDMI stick | Small streaming box |
| Picture | 4K, HDR10+ and Dolby Vision | 4K HDR with Dolby Vision |
| Sound | Not specified in the review | Dolby Atmos-compatible speakers supported |
| Interface | Simple, neutral across apps | Google TV with per-user recommendations |
| Free channels | Some channels need separate subscriptions | 800+ free channels (Pluto TV, Tubi and more) |
| Remote | Voice remote that controls TV power and volume | Voice remote |
| In the box | Ready to plug in | HDMI 2.1 cable sold separately |
| Ethernet | No | Not specified in the review |
| Amazon rating | 4.7/5 | 4.4/5 |
Interface and recommendations
Roku's menu is simple and neutral: it lists content across apps without pushing one service. The Google TV Streamer gathers content from your apps on one home screen with personalized recommendations for each person in the household and a watch-later list that syncs with your phone and Google search.
Picture, sound and setup
Both support 4K with Dolby Vision; the Roku also lists HDR10+, and the Google TV Streamer supports Dolby Atmos-compatible speakers. Note that the Google TV Streamer needs an HDMI 2.1 cable that is sold separately, while the Roku stick plugs straight into the TV. The Roku's remote also controls TV power and volume on most brands.
Free content
The Google TV Streamer gives access to more than 800 free channels such as Pluto TV and Tubi. On the Roku, many channels are free apps too, but some premium ones need separate subscriptions, as on any streaming device.
Which one should you buy?
Roku Streaming Stick 4K is better for
- The simplest, most neutral menu
- Hiding the device behind the TV
- Getting everything you need in the box
Google TV Streamer is better for
- Per-person recommendations for families
- Hundreds of free channels
- Android and Google Home households
Frequently asked questions
Does the Google TV Streamer include an HDMI cable?
No, it needs an HDMI 2.1 cable sold separately.
Do both support Dolby Vision?
Yes, both stream 4K with Dolby Vision; the Roku also lists HDR10+.
Which is easier to use?
The Roku's menu is designed to be simple and neutral; the Google TV Streamer is built around recommendations.
How this comparison was made: we compared the manufacturers' official specifications and public Amazon buyer ratings for both products. We haven't tested these units hands-on. Features listed as not specified simply aren't mentioned in the Amazon listing we checked. Check the latest price and details on Amazon before you buy.
Want more options? See all products in our entertainment buying guide.